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創意總監? 文成武↖字體設計?  洪美玲↖創意團隊? 一冊品牌

我們在解決一個企業的問題，不在純粹的追求視覺的美觀性，而是幫客戶建立一種設計的視覺系統，這種系統不會因為載體制約發生了變化，客戶為一家做特種紙的公司，我們的思考路徑是根據紙張的厚度和顆粒構建一種設計語言&視覺系統 紙張從薄到厚通過線條的粗細，字體粗細來編排設計 紙張顆粒的大小通過文字語境關系錯位來編排設計。

↖When we solve a company's problem, we are not pursuing pure visual aesthetics, but helping customers build a design visual system that will not change due to carrier constraints. The customer is a company that makes specialty paper. Our thinking path is to build a design language and visual system based on the thickness and particles of the paper. The design is arranged from thin to thick through the thickness of the lines and the thickness of the font. The size of the paper particles is arranged through the dislocation of the text context.